CREATIVE DIRECTION - SET DESIGN - BRANDING.
AUTOMATIC LOVE
The vision for automatic love was inspired by how social media impacts us. The song is about being obsessed with your cell phone and falling out love and relationships. The video encompasses varying film styles—8 mm film, VHS, and modern 4k— to reflect what we see on a daily basis when scrolling. The branding for Automatic Love included a multiple set designs and creative direction for a music video, lifestyle photography, promotional materials, and creative direction for a live video.
THE FLIP-FLAP WILL CHANGE YOUR LIFE.
